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Nugget: Honor Your Offer
Season 2
When it comes to the point in our launch where we present our offer, we need to take the time and space that it needs to truly present it properly.
In…
2 years, 6 months ago
Nugget: Change Your Mindset About Selling
Season 2
It's time for you to shift your mindset and think about selling as serving.
This means that you are not just selling when you are presenting your off…
2 years, 6 months ago
Launch Interview Series: How to Leverage Your Uniqueness in Business — with Marketing Coach Katie Hornor
Season 2
In this episode, we are talking with Katie Hornor, a lifestyle business coach and best-selling author, about her journey of starting a business arou…
2 years, 6 months ago
Nugget: Serving is Selling
Season 2
A lot of us think that there are two different parts to a launch:
There's the serving side and then there's the selling side.
And the interesting thing…
2 years, 6 months ago
Why Launches Fail & How to Avoid This Deadly Mistake
Season 2
So many marketers are in a great rhythm during their launch, building up energy and excitement but suddenly shift their tonality, speed, and languagi…
2 years, 6 months ago
Mastermind Series: How To Launch Even With A Small Email List & How To Create Effective Challenges
Season 2
One of the biggest obstacles for many marketers is just to get started.
But the truth is, that the more you wait, the more you will hesitate and secon…
2 years, 6 months ago
Nugget: Just Be Yourself
Season 2
When you go into your launch, don't slip into "speaker mode", sticking robotically to your script and put on a mask of somebody else.
Your audience wa…
2 years, 6 months ago
Nugget: Bridge Into Your Offer
Season 2
Your launch content is the bridge between whatever you've done to bring the people into your launch, from lead magnets to your social media, and your…
2 years, 7 months ago
Nugget: Give Value, But Don't Give Everything Away
Season 2
The common mistake that people go through when launching is to over-deliver.
They get really excited and want to give value.
So they give their audien…
2 years, 7 months ago
Launch Interview Series: Attracting Your Perfect Clients While Staying Authentic - with Amy Small
Season 2
In this episode, we are talking with Amy Small about her journey from a traditional business, selling physical products in stores, to taking her nich…
2 years, 7 months ago