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Nugget: Creating Content That Connects
What exactly should you say to your audience as you're going into your launch?
To understand what topics are really gonna resonate with them, you have…
1 year, 9 months ago
Nugget: It's Okay to Pivot
I’m giving you permission to pivot!
As I often say, marketing is testing. To test we need to put something out in the world and see if it's attractin…
1 year, 9 months ago
Nugget: Engage in Real Conversations
Stop treating everybody like a number; go back to having conversations.
This starts when you're a list building. This starts when you're attracting yo…
1 year, 9 months ago
Getting Your Investment Back with Ads
When it comes to running ads, you don't it to feel like a slot machine, where you can’t control if you will win or lose.
Ads should rather feel like …
1 year, 9 months ago
Nugget: Research Is the First Step
Do your research!
Research is the first step before you get started with building your lead magnet but it's often a step that people skip over.It's ve…
1 year, 9 months ago
Navigating Change with Confidence
Change is constantly happening in marketing.
In this episode, we are discussing how to create a framework that will withstand changing algorithms and …
1 year, 9 months ago
Mastermind Series: A Strategic Approach To Membership Payment Plans
In this episode of our Mastermind Series, we are comparing annual versus monthly payment options for your membership, and how you can create a paymen…
1 year, 9 months ago
Nugget: Not All Lists Are Created Equal
When it comes to launching, not all lists are created equal.
Not everybody in your audience and on your main email list came into your world for that…
1 year, 9 months ago
Nugget: Don't Stop Attracting New Clients
I’ve seen this happen a lot throughout my years in business.
People do something proactive; they pull in a lot of interest to their offer, they'll end…
1 year, 9 months ago
Nugget: Don’t Put Everyone on the Same Email List
Don't treat everybody the same.
Don’t put them all on the same email list.
Now, this is a big mistake that a lot of us make when we first start off wit…
1 year, 10 months ago