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166: Marketing Your Pet Business on a Budget


Episode 166


When times get tough and money gets tight, you still need to bring in new customers and try to increase your revenue. To accomplish that and get yourself in better shape, you’re going to need to do s…


Published on 1 year, 4 months ago

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165: Thriving In A Down Economy


Episode 165


One thing is certain: nothing stays the same—in life or in business. When the economy takes a dip, business owners may panic and overreact, leading to long-term negative effects on the business. Howe…


Published on 1 year, 4 months ago

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164: How To Create Location Pages To Help Your SEO


Episode 164


If you really want your pet business to show up in online searches, you need to focus on search engine optimization (SEO). What stops most people from tackling this important business task is that it…


Published on 1 year, 4 months ago

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163: 5 Things Your Marketing Needs to Do


Episode 163


Too many pet businesses are only focusing on one or two marketing angles as they are promoting their business. This limited approach will only give you very short lived results. However, if you have …


Published on 1 year, 4 months ago

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162: The Art of Gift Giving To WOW Your Customers


Episode 162


One of the ways to create a positive relationship with your clients is using gift giving in your marketing plan. Surprising your clients with something special from time to time will increase their l…


Published on 1 year, 5 months ago

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161: Creating Your Company Core Values


Episode 161


To build a business and brand that your staff, your customers, and everyone who comes in contact with your business understands and can get excited about, you need to start by creating your core valu…


Published on 1 year, 5 months ago

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160: Pet Business Financing Success Secrets


Episode 160


Whether you’re just beginning your journey on building your pet business or have an existing facility that you’re looking to expand upon, you’re going to need some money. For most, that will mean get…


Published on 1 year, 5 months ago

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159: Going From The Underdog To The Overdog


Episode 159


Running a pet business can be very overwhelming at times. With all the different things you need to do in your business and competition always on the rise, you can often feel like the odds are stacke…


Published on 1 year, 5 months ago

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158: How To Run Team Meetings


Episode 158


If you want to keep your staff on the same page and get them working as a cohesive team, you’ll need to have some meetings. The problem is that if you’re not intentional about them, meetings can beco…


Published on 1 year, 5 months ago

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157: Engaging Your Human Clients More


Episode 157


If you want to create a pet business that excites, not only your dog customers, but the human clients that bring them, you need to focus on constantly improving your customer experience. Unfortunatel…


Published on 1 year, 6 months ago





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