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258. Laura Mehren, Head of Performance Marketing & UX at S.Oliver: Fueling Growth with Digital Impact
258. Laura Mehren, Head of Performance Marketing & UX at S.Oliver: Fueling Growth with Digital Impact

In this episode, Daniel sits down with Laura Mehren, Head of Performance Marketing and User Experience at S. Oliver Group, to explore how data-driven…

1 year, 2 months ago

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Paul Accornero, Chief Commercial Officer at De'Longhi: Surfing the Perfect Storm (August 2023)

This episode was originally aired in August 2023.

Paul Accornero is the Chief Commercial Officer at the De'Longhi Group, a Global Leader in Small App…

1 year, 2 months ago

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257. Ross Farquhar, Marketing, Innovation & Sustainability Director at Little Moons: From Viral Boom to Global Brand
257. Ross Farquhar, Marketing, Innovation & Sustainability Director at Little Moons: From Viral Boom to Global Brand

When Ross Farquhar took over the role at Little Moons, a viral TikTok moment unexpectedly catapulted the brand into the spotlight, driving a 2000% sa…

1 year, 3 months ago

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256. Megan Welch, CEO at Kathmandu: Taking an Outdoor Icon Global
256. Megan Welch, CEO at Kathmandu: Taking an Outdoor Icon Global

Founded in 1987 in New Zealand, Kathmandu is a certified B Corp (since 2019) specialising in responsibly made technical apparel and gear for travel a…

1 year, 3 months ago

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Stephanie Lilley, GM UK&I at Reckitt: Transparent Leadership (May '24)

This episode was originally aired in May 2024. Since then, Stephanie as has taken on a new role as VP Transformation at Reckitt.

 

Our guest is Steph…

1 year, 3 months ago

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255. Mark Jagger, Founder & Principal at JAGSS: Back to Revenue Growth
255. Mark Jagger, Founder & Principal at JAGSS: Back to Revenue Growth

Mark Jagger (former P&G, Reckitt, Sanofi) returns to The FMCG Guys for a deep dive into one of the most pressing topics in the industry today: Pricin…

1 year, 3 months ago

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254. Benoit Menard, Senior Regional Director Marketing Europe at PUMA Group: Love Your Brand & Grow
254. Benoit Menard, Senior Regional Director Marketing Europe at PUMA Group: Love Your Brand & Grow

Benoit Menard is Puma Group's Senior Regional Director Marketing Europe and a leader who's worked across advertising, sports federations, media, and …

1 year, 3 months ago

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253. Gael Peigné, VP Strategic Marketing at Shalion: From SEO to GEO. The New Visibility Paradigm for Brands
253. Gael Peigné, VP Strategic Marketing at Shalion: From SEO to GEO. The New Visibility Paradigm for Brands

Watch this episode on YouTube: https://youtu.be/dS0N6LYRiMk 

Gael Peigné, VP Strategic Marketing at Shalion, is back on the show to explore how AI—es…

1 year, 3 months ago

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The CPG Guys: Cannes Lions 2025 Recap with Amazon's Jeff Cohen

The CPG Guys are joined in this episode by Jeff Cohen, Tech Evangelist at Amazon Ads as we discuss the key themes discussed at the 2025 Cannes Lions…

1 year, 3 months ago

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252. Mette Lykke, CEO at Too Good To Go: Reducing Waste, Making An Impact
252. Mette Lykke, CEO at Too Good To Go: Reducing Waste, Making An Impact

Mette Lykke is the Chief Executive Officer at Food Tech Leader Too Good To Go, an app that connects 118 million consumers with local cafés, bakeries,…

1 year, 3 months ago

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