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The creative revolution inside the worlds most dull category - Novartis CMO, Gail Horwood

Episode 278

Novartis CMO Gail Horwood joins Janet Balis, Managing Director & Senior Partner at BCG, to explore how one of the world's largest pharmaceutical comp…

2 months ago

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Why creativity matters more than ever in the age of AI - Adobe CMO, Lara Balazs

Episode 277

Lara Balazs, CMO of Adobe, joins us to discuss what it takes to lead one of the world's most influential creative brands through a period of enormous…

2 months, 1 week ago

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OpenAI on what every CMO needs to know about AI with BCG

Episode 274

In this episode, Mark Abraham, Managing Director and Senior Partner at BCG, joins Elke Karskens, Head of International Marketing at OpenAI to explore…

2 months, 1 week ago

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Byron Sharp vs Mark Ritson - 5 big marketing truths we agree on

Episode 276

For years, Mark Ritson and Byron Sharp have been two of the most influential and most opinionated voices in marketing. They've challenged each other'…

2 months, 2 weeks ago

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The Google approach to marketing in the age of AI (with Google and BCG)

Episode 275

In this episode, Josh Spanier from Google and Lauren Wiener from BCG join us to discuss how AI is transforming marketing, organisations, and the role…

2 months, 2 weeks ago

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The Startling Power of Surprise with Adam Morgan

Episode 273

Adam Morgan, founder of eatbigfish and co-creator of The Cost of Dull, joins us to explore why surprise is one of the most powerful tools available t…

2 months, 3 weeks ago

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The real 4 P's of the CMO with Susan O'Brien (Just Eat)

Episode 272

Suso O'Brien, former CMO of Just Eat, joins us to discuss what the role of the modern CMO really looks like. Drawing on her experience helping scale …

3 months ago

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The power of incredible customer experience - Jamie Domenici, Klaviyo

Episode 271

Jamie Domenici, CMO of Klaviyo, joins us to discuss why customer experience has become one of the most powerful drivers of growth. Drawing on lessons…

3 months ago

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Why brave creativity means business results according to GUT co-founder Anselmo Ramos

Episode 270

Anselmo Ramos is one of the most respected creatives in advertising and the co-founder of GUT, the agency behind some of the world's most talked-abou…

3 months, 1 week ago

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Greg Hahn on why the biggest risk you can take is to be ignorable

Episode 269

Greg Hahn returns to the podcast to discuss the philosophy that has made Mischief one of the most talked-about agencies in the world.

From Tubi's famo…

3 months, 2 weeks ago

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