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Season 5, Episode 25: MDM Mailbag #2 (with Rishabh Jain)

Season 5, Episode 25: MDM Mailbag #2 (with Rishabh Jain)



This week’s episode of the podcast is in the MDM Mailbag format. I recruited Rishabh Jain, the CEO of eCommerce experience platform FERMÀT, to answer questions submitted by the MDM community. Among o…


Published on 2 months, 3 weeks ago

Season 5, Episode 24: Advertising measurement in an AI landscape (with Maor Sadra)

Season 5, Episode 24: Advertising measurement in an AI landscape (with Maor Sadra)


Season 5 Episode 24



My guest on this podcast is Maor Sadra, the CEO and co-founder of INCMRNTAL, an advertising measurement company. Full disclosure: I was one of the first investors in INCRMNTAL.

The impetus for this c…


Published on 2 months, 3 weeks ago

Season 5, Episode 23: Meta's AI advertising playbook (with Matt Steiner)

Season 5, Episode 23: Meta's AI advertising playbook (with Matt Steiner)




In this episode of the podcast, I speak with Matt Steiner, Meta's Vice President of Monetization Infrastructure, Ranking & AI Foundations, about the application of AI to the company's advertising pla…


Published on 3 months ago

Season 5, Episode 22: Economics and antitrust (with Brian Albrecht)

Season 5, Episode 22: Economics and antitrust (with Brian Albrecht)


Season 5 Episode 22



My guest on this episode of the podcast is Brian Albrecht, the Chief Economist at the International Center for Law and Economics (ICLE). Brian holds a PhD in Economics from the University of Minnesot…


Published on 3 months, 1 week ago

Season 5, Episode 21: Apple in China (with Patrick McGee)

Season 5, Episode 21: Apple in China (with Patrick McGee)


Season 5 Episode 21


where he covers Apple. The topic of our conversation is Patrick's new book, Apple in China, which I reviewed last week.

In the episode, Patrick provides a history of Apple's manufacturing activities …


Published on 3 months, 2 weeks ago

Season 5, Episode 20: The scientific approach to advertising measurement (with Andrew Covato)

Season 5, Episode 20: The scientific approach to advertising measurement (with Andrew Covato)


Season 5 Episode 20


My guest on this week's episode of the podcast is Andrew Covato, a veteran of the largest digital advertising platforms -- including Meta, Google, and Snap -- and the founder and managing director of…


Published on 3 months, 3 weeks ago

Season 5, Episode 19: The power of cohort compounding (with Nilay Patel)

Season 5, Episode 19: The power of cohort compounding (with Nilay Patel)


Season 5 Episode 19


My guest on this episode of the podcast is Nilay Patel, the head of product at Kohort, a cohort analytics platform (full disclosure: I'm an advisor to the company). In our conversation, we discuss th…


Published on 4 months ago

Season 5, Episode 18: Advertising measurement in an uncertain economy (with Olivia Kory)

Season 5, Episode 18: Advertising measurement in an uncertain economy (with Olivia Kory)


Season 5 Episode 18


My guest on this episode of the podcast is Olivia Kory, the Chief Strategy Officer of Haus, an advertising measurement platform. Against the backdrop of tariffs and economic uncertainty, Olivia and I…


Published on 4 months, 1 week ago

Season 5, Episode 17: MDM Mailbag #1 (with Taylor Holiday)

Season 5, Episode 17: MDM Mailbag #1 (with Taylor Holiday)


Season 5 Episode 17


This week's episode of the podcast is in a new format: MDM Mailbag. I recruited Taylor Holiday, the CEO of eCommerce advertising agency Common Thread Collective and a prominent voice on DTC Twitter, …


Published on 4 months, 2 weeks ago

Season 5, Episode 16: Quantifying the impact of ATT (with Daniel McCarthy)

Season 5, Episode 16: Quantifying the impact of ATT (with Daniel McCarthy)


Season 5 Episode 16


My guest on this week’s episode of the podcast is Daniel McCarthy, who is an Associate Professor of Marketing at the University of Maryland’s Robert H. Smith School of Business. The topic of our conv…


Published on 4 months, 3 weeks ago





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