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Is This the End of Tech-Spec Marketing? ft. Sarah Larsen
Is This the End of Tech-Spec Marketing? ft. Sarah Larsen

Season 1 Episode 166

Consumer electronics marketing has a bad habit: it talks too much about the product and not enough about the person buying it. In this episode of Mar…

1 month ago

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Marketing Vanguard at Cannes: Human Ingenuity Still Runs the Game ft. Dara Treseder
Marketing Vanguard at Cannes: Human Ingenuity Still Runs the Game ft. Dara Treseder

Season 1 Episode 165

This episode of Marketing Vanguard comes straight from Cannes 2026. Join us as host Jenny Rooney catches up with Dara Treseder, Chief Marketing and C…

1 month, 1 week ago

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Preserving Humanity in the Age of AI: The Future of Marketing with Natasha Madan
Preserving Humanity in the Age of AI: The Future of Marketing with Natasha Madan

Season 1 Episode 164

While everyone’s chasing data and AI-driven targeted marketing, Natasha Madan’s keeping humanity at the centre of it all. In this episode of Marketin…

1 month, 2 weeks ago

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The CMO’s Secret to Board-Level Influence ft. Michael Lacorazza
The CMO’s Secret to Board-Level Influence ft. Michael Lacorazza

Season 1 Episode 163

Marketing leaders are often told to be more strategic, but how does that really play out in the day-to-day? In this episode of Marketing Vanguard, Mi…

1 month, 3 weeks ago

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The Secret Behind Marketing Sleep and Disrupting a $585B Health Market ft. Tim Rosa
The Secret Behind Marketing Sleep and Disrupting a $585B Health Market ft. Tim Rosa

Season 1 Episode 162

CMOs are being dubbed the new "unicorns," but is the journey as magical as it sounds? In this episode of Marketing Vanguard, host Jenny Rooney sits d…

2 months ago

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Making Brand Magic Happen When Everyone’s Doing the Same Thing ft. Deena Bahri of Nutrafol
Making Brand Magic Happen When Everyone’s Doing the Same Thing ft. Deena Bahri of Nutrafol

Season 1 Episode 161

There’s no marketing tool more potent than personal experience, and this episode of Marketing Vanguard explores how that transformed Nutrafol’s brand…

2 months, 1 week ago

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How Crocs Turned "Ugly" Into Cultural Cool ft. Chief Brand Officer Terence Reilly
How Crocs Turned "Ugly" Into Cultural Cool ft. Chief Brand Officer Terence Reilly

Season 1 Episode 160

How do you make a brand that’s perceived as “uncool” a cultural moment? Terence Reilly, Chief Brand Officer of Crocs, reveals his playbook in this ep…

2 months, 2 weeks ago

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If You Can Sell Insurance, You Can Sell Anything ft. Tory Pachis of Amica Insurance
If You Can Sell Insurance, You Can Sell Anything ft. Tory Pachis of Amica Insurance

Season 1 Episode 159

The power of word-of-mouth and referral-based marketing takes on a whole new meaning in this episode of Marketing Vanguard. Tune in as Amica Insuranc…

2 months, 3 weeks ago

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Mastering Human Centred-Marketing in an AI-Driven World ft. Lauren Weinberg of Supergoop!
Mastering Human Centred-Marketing in an AI-Driven World ft. Lauren Weinberg of Supergoop!

Season 1 Episode 158

What if AI could bring more humanity to marketing, instead of taking away from it? In this episode of Marketing Vanguard, Lauren Weinberg, CMO of Sup…

2 months, 4 weeks ago

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How Keisha Taylor Starr Turned ION Into a Women's Sports Powerhouse in 24 Months
How Keisha Taylor Starr Turned ION Into a Women's Sports Powerhouse in 24 Months

Season 1 Episode 157

EVP, GM, or CMO - why pick one when you can be all 3? In this episode of Marketing Vanguard, Keisha Taylor Starr, EVP, CMO, and General Manager of Sc…

3 months ago

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