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#543: From Adversary to Advocate: How Auditors Use Story to Build Trust Instead with Shagen Ganason
#543: From Adversary to Advocate: How Auditors Use Story to Build Trust Instead with Shagen Ganason

Shagen Ganason, author of The Storyteller's Ledger, is the Chief Audit Executive at Liva Group SAOG, and shares how to use storytelling to give memor…

9 months, 1 week ago

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#542: Why AI Makes Your Agency More Valuable, Not Cheaper with Drew McLellan
#542: Why AI Makes Your Agency More Valuable, Not Cheaper with Drew McLellan

Drew McLellan, CEO of the Agency Management Institute, and author of the latest Agency Edge Research Report: Leading through the AI Revolution: The N…

9 months, 2 weeks ago

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#541: How CMOs Turn AI Marketing Chaos into Credible Brand Storytelling With Joeri Billast
#541: How CMOs Turn AI Marketing Chaos into Credible Brand Storytelling With Joeri Billast

Are you a CMO or marketing leader struggling to connect scattered AI experiments into a powerful, credible brand story? In this episode of the Busine…

9 months, 3 weeks ago

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#540: From Money Horror Stories to Financial Happiness: Rewrite Your Financial Narrative with Jason Leong
#540: From Money Horror Stories to Financial Happiness: Rewrite Your Financial Narrative with Jason Leong

Jason Leong, co-founder and CEO of Pocketsmith, personal finance software serving 190 countries, reveals how viewing your financial future as a narra…

9 months, 4 weeks ago

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#539: How to Turn Boring Presentations Into Brilliant Performances With Femi Oke
#539: How to Turn Boring Presentations Into Brilliant Performances With Femi Oke

In this Business of Story episode, Park Howell interviews Femi Oke, distinguished international journalist with 30-plus years at BBC, CNN, NPR, and A…

10 months ago

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#538: Curious How AI Changes Your Customers? Mark Schaefer Has Some Answers.
#538: Curious How AI Changes Your Customers? Mark Schaefer Has Some Answers.

Mark Schaefer, author of How AI Changes Your Customers, discussing research from 300 global futurists on artificial intelligence's impact on customer…

10 months, 1 week ago

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#536: How Hollywood's 27 Genres Transform Unknown Brands into Blockbusters with Greg Logan
#536: How Hollywood's 27 Genres Transform Unknown Brands into Blockbusters with Greg Logan

In Business of Story Episode 530, Park Howell interviews Greg Logan, author of Creating a Blockbuster Brand and founder of Narrativity, who's worked …

10 months, 2 weeks ago

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#536: Audience-First Brand Storytelling: The Strategy Driving Amazon and Lululemon's Shows with Jen Moss
#536: Audience-First Brand Storytelling: The Strategy Driving Amazon and Lululemon's Shows with Jen Moss

Jen Moss is the Co-Founder and Chief Creative Officer of JAR Podcast Solutions, a leading branded podcast agency working with clients like Amazon, lu…

10 months, 3 weeks ago

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#535: Your Business Story Changes When AI Does the Work: Automation Secrets with Alane Boyd
#535: Your Business Story Changes When AI Does the Work: Automation Secrets with Alane Boyd

Alane Boyd, Co-CEO of Biggest Goal (Workday Ninja),  explores how to avoid burnout, reach mental clarity, and increase lifetime value of your clients…

11 months ago

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#534: From Expert to Authority: The 3-Story Secret With Kyle Gray
#534: From Expert to Authority: The 3-Story Secret With Kyle Gray

Kyle Gray is a world-class presentation coach, story strategist and author who helps coaches, startups and executives use storytelling to better comm…

11 months, 1 week ago

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