Podcast Episodes
Back to Search#134: How To Make Your Story Heard on Capitol Hill
No matter what end of the spectrum you're on, politics is exhausting.
In our world of fake news, Russian hacks, controversies, and conspiracies, the …
8 years, 5 months ago
#133: How to Simplify Your Brand Story With the 3-1-3 Method
The classic elevator pitch is the best way to make someone not care about you.
There's nothing more effective at making your audience fall asleep th…
8 years, 6 months ago
#132: How a Virtual Assistant Can Make Your Business Panic Proof
Launching Business of Story two years ago at the young age of 55, I realized that I was the proverbial middle-aged-one-arm-paperhanger finding client…
8 years, 6 months ago
#131: How to Make Your Brand and Business Stories Retellable
When I saw James Cameron's Titanic, I had a fairly good idea of how it would end. I knew the entire sequence of events of this historic voyage before…
8 years, 6 months ago
#130: How to Find the Value in Your Purpose-Driven Brand Story
Businesses are quickly realizing the power of brand story marketing. When you have an authentic story with values your customers can relate to, your …
8 years, 6 months ago
#129: How to Grow Your Brand and Business Through Your Life Story
There's only one way for someone to see through your eyes.
When you listen to a story, a remarkable phenomenon occurs in your mind. Your brain begins…
8 years, 7 months ago
#128: The Four Pillars of Story for Microsoft's Brand Storytelling
You might not realize it, but right now you are in the middle of your own Hero's Journey.
Your lifelong story of triumph, defeat, and resurgence has …
8 years, 7 months ago
#127: The Business Case for Purposeful Brand Storytelling
When it comes to sharing your story, there is nothing more important than creating an authentic connection. In order for the audience to live vicario…
8 years, 7 months ago
#126: How to Tell Your Brand Story on Purpose With Social Media
I just read a 2013 study on U.S. media consumption that said we consume 33 gigabytes of information per person consumer per day. That was five years …
8 years, 7 months ago
#125: How to Find Your Story to Create a New Beginning in 2018
Throughout the past 124 episodes, we have focused on helping you craft, communicate and find your story to the best of your ability.
Telling your own…
8 years, 8 months ago