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#324: The Sales Power of a Focused Brand Story

Greg head, founder of Gregslist.com, CEO of Scaling Point and host of the Dallas Software Podcast explains why specialists eat generalists for lunch …

4 years, 11 months ago

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#323: Why the Most Skilled Storytellers Start With the ABT

David Pullan and Sarah Jane McKechnie, partners in the business storytelling consultancy called The Story Spotters in the United Kingdom, share the i…

4 years, 11 months ago

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#322: How to Craft a Better Family Business Story

Pete Walsh, master coach and founder of the Family Business Performance Center, launches his new book, Family Business Playbook: Your Family's Path t…

5 years ago

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#321: How to Create Clients for Life With Their Story

John Jantsch, founder of Duct Tape Marketing, has penned a new book, The Ultimate Marketing Engine, 5 Steps to Ridiculously Consistent Growth, to hel…

5 years ago

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#320: The Stories CEOs Are Telling That Prevent Sales

Alice Heiman, host of the new podcast Sales Talk for CEOs and an internationally recognized leader in elevating B2B sales to increase the valuation o…

5 years ago

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#319: Why We Tell Ourselves Horror Stories When We're Ghosted

Sam George, media consultant and author of I'll Get Back to You: The Dyscommunications Crisis – Why Unreturned Messages Drive us Crazy and What to Do…

5 years ago

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#318: The One Narrative Framework You Need for Effective Business Storytelling

Dr. Randy Olson and Park Howell, co-authors of the new book The Narrative Gym for Business, explore the foundational narrative framework of the ABT (…

5 years, 1 month ago

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#317: How to Find Your Story of Personal Fulfillment

Dov Baron, twice named to the list of the world's Top 30 Global Leadership Gurus and Inc. Magazine's Top 100 Leadership Speakers, helps accomplished …

5 years, 1 month ago

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#316: How to Tell Your Brand Story by Just Being You

John O'Hagan, designated broker/co-owner of Retro Real Estate, shares how to tell your story – warts, tattoos and all – to grow your business by just…

5 years, 1 month ago

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#315: How to Use Your Photo in Business Storytelling

John DeMato is a photographer and visual story expert who collaborates with speakers, trainers, consultants and other expert business owners to creat…

5 years, 1 month ago

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