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#493: How to Unlock Customer Insights That Make Your Stories Sell
#493: How to Unlock Customer Insights That Make Your Stories Sell

Vivek Shankar, Fractional Content Marketing Strategist, explores why few companies have a handle on what their story is and how to communicate it in …

1 year, 8 months ago

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#492: How to Leverage the Power of Place-Based Storytelling
#492: How to Leverage the Power of Place-Based Storytelling

Chris Miller, Corporate Communications Manager at Visit Phoenix, explores how to use place-based storytelling to make your brand or destination unfor…

1 year, 8 months ago

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#491: How to Leverage Your Brand Story for a Profitable Business Exit
#491: How to Leverage Your Brand Story for a Profitable Business Exit

Luke Peters, Founder and CEO of Apex, shares how to unlock the most value in your brand while you position your company for future acquisition.

Impro…

1 year, 9 months ago

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#490: How to Quickly Build a Badass Brand to Profit on Your Expertise
#490: How to Quickly Build a Badass Brand to Profit on Your Expertise

Pia Silva, Founder of No B.S. Agency Mastery and author of Badass Your Brand: The Impatient Entrepreneur's Guide to Turning Expertise into Profit, sh…

1 year, 9 months ago

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#489: How to Inspire Meaningful, Lasting Change and Build Enduring Buy-in
#489: How to Inspire Meaningful, Lasting Change and Build Enduring Buy-in

Tamsen Webster, author of Say What They Can't Unhear: The 9 Principles of Lasting Change, shares…

Improve your storytelling immediately with my The A…

1 year, 9 months ago

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#487: How to Discover Your Brand's Authentic Feminine Archetype
#487: How to Discover Your Brand's Authentic Feminine Archetype

Jane McCarthy, Brand Strategist & Creator at Goddess Office and co-author of The Goddess Guide to Branding, shares how to identify and use your authe…

1 year, 9 months ago

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#487: How to Ask Better Questions and What Happens When You Don't
#487: How to Ask Better Questions and What Happens When You Don't

Sean Grace, President of Peak Luna Media and author of The Art of the Question: A Guide for Seekers, Dreamers, Problem Solvers, and Leaders, shares

I…

1 year, 10 months ago

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#486: Marshall Goldsmith: How to Live the Earned Life
#486: Marshall Goldsmith: How to Live the Earned Life

Dr. Marshall Goldsmith, ranked as the World's #1 Executive Coach and author of 55 books, shares leadership insights found in his new book, The Earned…

1 year, 10 months ago

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How to Build A Positive Company Culture With Your Storytelling
How to Build A Positive Company Culture With Your Storytelling

Fran Mallace, President & CEO of Make-A-Wish Arizona, shares what she has learned in her nearly 40 years in communications and media sales on how to …

1 year, 10 months ago

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#484: How to Share Your Brand Story With Those Who Don't Look Like You
#484: How to Share Your Brand Story With Those Who Don't Look Like You

Hugo O'Doherty, Director of Partnerships of Moving2 Canada, shares how to communicate your brand — its story, its value, its goods or services — to p…

1 year, 10 months ago

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