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Barcelona Principles 4.0: How to Measure PR Effectively with AMEC CEO Johna Burke
Barcelona Principles 4.0: How to Measure PR Effectively with AMEC CEO Johna Burke

Episode 163

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In this episode, AMEC’s CEO Johna Burke joins host Jason Mudd to discuss the Barcelona Principles 4.0 and PR measurement best practic…

5 months, 3 weeks ago

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The PR playbook for getting recommended by AI with Unusual's Keller Maloney
The PR playbook for getting recommended by AI with Unusual's Keller Maloney

Episode 162

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In this episode, Keller Maloney joins host Jason Mudd to discuss why PR drives AI recommendations and how earned media and brand trus…

6 months ago

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How brands leverage curiosity to drive innovative thinking with Carla Johnson
How brands leverage curiosity to drive innovative thinking with Carla Johnson

Episode 161

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In this episode, Carla Johnson joins host Jason Mudd to discuss how brands can use curiosity to drive innovation and ideation.

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6 months, 3 weeks ago

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Behind the mic with Jason Mudd: An Ask Me Anything special solocast on PR and Axia’s beginning
Behind the mic with Jason Mudd: An Ask Me Anything special solocast on PR and Axia’s beginning

Episode 160

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In this solocast, On Top of PR host Jason Mudd answers Fernandina Beach High School students’ questions and shares his PR career jour…

7 months ago

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The future of PR in the age of AI with Agility PR
The future of PR in the age of AI with Agility PR

Episode 159

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In this episode, Pragya Dubey, Agility PR’s VP of Global Services & Analytics, joins host Jason Mudd to discuss how AI is reshaping P…

7 months, 2 weeks ago

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Common mistakes publicly traded companies make when working with the news media – Mark Basch
Common mistakes publicly traded companies make when working with the news media – Mark Basch

Episode 158

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In this episode, Mark Basch joins host Jason Mudd to discuss the common media mistakes publicly traded companies make.

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8 months ago

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Corporate Gifting Done Right with The Expressory
Corporate Gifting Done Right with The Expressory

Episode 157

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In this episode, Jamie Shibley, CEO of The Expressory joins host Jason Mudd to discuss how to strengthen relationships through though…

8 months, 2 weeks ago

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Market Insights Shape PR – Habitat for Humanity
Market Insights Shape PR – Habitat for Humanity

Episode 156

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Our Guest:

Our episode guest is Amy Dunham, chief communications officer at Habitat for Humanity International. Overseeing the organiz…

8 months, 4 weeks ago

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95% of AI citations come from PR content
95% of AI citations come from PR content

Episode 155

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In this solocast episode, On Top of PR host Jason Mudd discusses why 95% of AI citations come from PR content and how brands can lead…

9 months, 2 weeks ago

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Rethinking Press Releases in the AI Era with Notified
Rethinking Press Releases in the AI Era with Notified

Episode 154

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In this episode, Serena Ehrlich joins On Top of PR host Jason Mudd to discuss how AI-powered search engines take data from press rele…

10 months ago

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