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Fanatical Fridays Episode 28: Why Every School Needs an Enrollment Marketer
It's 2021 and there's still significant misalignment between admissions and marketing teams at colleges and universities. This misalignment stifles i…
5 years, 6 months ago
Episode 77: Why Higher Ed Marketers Aren't on Snapchat and TikTok (And Why This is a Huge Mistake)
Episode 77
In the third quarter of 2020, Glacier surveyed 187 professional marketers at North American higher education institutions to gather a baseline unders…
5 years, 6 months ago
Fanatical Fridays Episode 27: Clubhouse for Admissions Teams and How to Move the Needle on Enrollment Numbers this Week
On this week's episode of Fanatical Fridays, Zach and Mickey talk about the new social audio app, Clubhouse, and what enrollment marketers should kno…
5 years, 7 months ago
Episode 76: The Future of Video Marketing for Student Recruitment
Episode 76
In this week's episode, Zach chats with Marcy Dobozy, VP of Marketing at Vidyard, a video marketing technology company. They discuss the role video p…
5 years, 7 months ago
Episode 75: If I Were a VP of Enrollment Marketing Right Now — Unfiltered Musings from Enrollify’s Founder
Episode 75
Zach puts on his exec-level enrollment marketer hat for this episode and shares the first things he would tackle as a VP. He discusses his tips for h…
5 years, 7 months ago
Fanatical Fridays Episode 26: Why Are Enrollment Managers Outsourcing the Development of Their Unique Value Propositions?
On this week's episode of Fanatical Fridays, Zach and Mickey ponder over a new, growing trend among enrollment management teams around the outsourcin…
5 years, 7 months ago
Episode 74: The Only Real Solution to Higher Ed's Relevancy Crisis
Episode 74
In a recent article published by The Chronicle, Paul N. Friga reported that higher education has lost more than $183 billion during the pandemic. Mor…
5 years, 7 months ago
Fanatical Fridays Episode 25: HubSpot Acquires The Hustle — And What this Means for EdTech
On this week's episode of Fanatical Fridays, Zach and Mickey talk about HubSpot's acquisition of digital media giant, The Hustle...and try and make p…
5 years, 7 months ago
Episode 73: Become Different or Become Irrelevant — Lessons, Stories, and Career Advice from a Higher Ed Professional (Turned Consultant)
Episode 73
Higher education is at an inflection point…schools need to lean into their difference today or risk not being around tomorrow. And in order for the …
5 years, 7 months ago
Fanatical Fridays Episode 24: Defining Clear Goals and Articulating a Vision for Your Enrollment Marketing Team
In the latest Fanatical Fridays episode, Mickey and Zach chat about the significance of crystallizing a vision and outlining goals for your entire ma…
5 years, 8 months ago