Podcast Episodes
Back to Search
Episode 95: How She Built It — The Story Behind SimpsonScarborough
Episode 96
Zach is out at a leadership retreat this week, so we’re featuring our most recent Starter Stories episode on the pod! Get ready to meet Elizabeth Joh…
5 years, 2 months ago
Fanatical Fridays Episode 40: Summer Sessions #4 — New Ideas for Using Video in Marketing and Recruitment
In a recent Snapchat study, Gen Zers and millennials say that they watch over one hour per day watching video on social media apps alone. Over half (…
5 years, 2 months ago
Episode 94: Enrollment Marketing Benchmarks Series — Email Marketing
Episode 94
This special segment is the third part of our Enrollment Marketing Benchmarks Series brought to you by our sister company, DD Agency, an enrollment m…
5 years, 2 months ago
Episode 93: Enrollment Marketing Benchmarks — The State of Content Marketing in Graduate Student Recruitment
Episode 95
This special segment is the second part of our Enrollment Marketing Benchmarks Series brought to you by our sister company, DD Agency, an enrollment …
5 years, 3 months ago
Fanatical Fridays Episode 39: Summer Session #3 — Working your Pipeline of Prospective Students
Guest co-host Jamie Gleason joins the discussion this week as Mickey breaks down his approaches to working prospective student pipelines. Mickey disc…
5 years, 3 months ago
Episode 92: Enrollment Marketing Benchmarks Series — The State of Event Marketing
Episode 92
This special segment is the first part of our Enrollment Marketing Benchmarks Series brought to you by our sister company, DD Agency, an enrollment m…
5 years, 3 months ago
Fanatical Fridays Episode 38: Summer Session #2 — How to Decide If and When to Diversify Your School's Advertising Channels
Episode 38
On this week's episode of Fanatical Fridays, Zach and Mickey flesh out a tried and true framework for social media advertising that helps schools of …
5 years, 3 months ago
Episode 91: How High School Juniors are Feeling About Their College Search Right Now
Episode 91
On this week's podcast, Zach sits down with Will Patch from Niche and Jeremy Tiers from Tudor Collegiate Strategies to discuss a survey they recently…
5 years, 3 months ago
Fanatical Fridays Episode 37: Disruption in Higher Ed — Becoming Distinct Before Going Extinct
In our first SUMMER SESSIONS☀️ episode, Mickey and Zach chat about the disruption in the higher ed industry ushered in by the pandemic and the unique…
5 years, 3 months ago
Episode 90: How to Take a Performance-Driven Approach to Branding and Marketing in Higher Ed
Episode 93
In 2019, SimpsonScarborough published a State of Higher Ed Marketing report, which noted that more marketers say their president relies on anecdotal …
5 years, 3 months ago