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Signals #4: What Actually Influences Students on Snapchat — Strategies for Enrollment Marketers from Students
On this episode of Signals, Zach and Matt unpack what works and what doesn’t when it comes to using Snapchat for enrollment marketing.
This episode …
4 years, 9 months ago
Episode 113: She Left Her Job as AVP of Enrollment to Work at an EdTech Company — Here’s Why.
Episode 113
On this week’s episode of The Enrollify Podcast, Zach sits down with Erin Stine, an Account Executive at CampusESP, an edtech company that focuses on…
4 years, 10 months ago
Episode 112: How Predictive Analytics Works for Marketing and Admissions in Higher Ed
Episode 112
On this week’s episode of The Enrollify Podcast, Zach sits down with Gerald Stanley, CEO of Inroads Analytics to discuss how predictive analytics hel…
4 years, 10 months ago
Chat's What (S)he Said Episode 2: How to Connect Better with Students Through Personalized Communication Strategies
One of the biggest challenges for higher ed marketers is to personalize their communications at scale. No, not just use or personalization tokens, …
4 years, 10 months ago
Episode 111: Candid Thoughts on My Career in Higher Education: Janice Cheng-McConnell
Episode 111
On this week’s episode of The Enrollify Podcast, we feature the first episode in Enrollify’s mini series on “My Career in Higher Education.” Janice C…
4 years, 10 months ago
Signals #3: How to Design a Student Recruitment Advertising Campaign That Goes Viral on TikTok
On this episode of Signals, Zach and Matt are joined by TikTok influencer, Paige Pinder, to discuss how to build, manage, and grow your school’s TikT…
4 years, 10 months ago
Signals #2: A Breakdown of the Ads that High School Students Actually Remember
It can be difficult to measure the value of advertising — especially when it comes to brand awareness building campaigns. Gen Z has a 30-40% higher a…
4 years, 10 months ago
Signals #1: Where Do High School Students Really Spend Their Time Online
Higher ed marketers, like all marketers, are in the market for attention. And yet interestingly enough, there is often a huge chasm between where sch…
4 years, 10 months ago
Episode 110: Innovation is Turning Colleges Into Tech Companies — and Why That’s a Good Thing
Episode 110
On this week’s episode of The Enrollify Podcast, we feature a recent conversation between Eric Stoller and Cliff Holekamp that was originally publish…
4 years, 10 months ago
Episode 109: How to Empower Graduate Admissions Professionals to Design and Execute Digital Recruitment Strategies
Episode 109
Historically, colleges and universities across the country have thought about graduate student recruitment as second in importance to the traditional…
4 years, 11 months ago