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Elizabeth Rutledge (American Express) | The Customer at the Center of Everything
Episode 349
Jim's guest this week on The CMO Podcast is Elizabeth Rutledge, the Chief Marketing Officer of American Express. Elizabeth is a unique CMO–she has been at AmEx for her entire career of 35 years, and …
Published on 2 months, 1 week ago
The Creator Economy Roundtable with Brandon B, Kim Larson (YouTube) and Kenny Gold (Deloitte Digital)
Episode 348
We had a whirlwind five days in Cannes last week, bringing you our first of many live, in-person episodes recorded as part of the Cannes Lions Festival. And to kick it off, Jim is diving into a topic…
Published on 2 months, 2 weeks ago
The Day the Universe Changed with Mike Moynihan (Lego) and George Carey (Human-ology)
Episode 347
You have probably noticed we are getting more provocative with our episodes and their titles. A few weeks ago we released an episode titled “Is Brand Purpose Dead.” Well this week’s episode takes it …
Published on 2 months, 3 weeks ago
Carrie Palin (Cisco) | Powering An Inclusive Future For All
Episode 346
This week Jim's guest on The CMO Podcast is Carrie Palin, the SVP and Chief Marketing Officer of Cisco, the $55 billion by revenue tech leader, whose purpose is to leverage technology, people, and br…
Published on 2 months, 4 weeks ago
Kelley Puckett (goodr) | Sunglasses with the Permission to Be Unabashedly Yourself
Episode 345
It’s officially summertime here in the U.S., and Jim welcomes a guest whose company truly embodies the spirit of the season. Kelley Puckett is the Chief Marketing Officer of goodr, a high-growth sung…
Published on 3 months ago
Rah Mahtani (Alibaba.com) | Making It Easy to Do Business Anywhere
Episode 344
This week Jim welcomes Rah Mahtani, the Head of Commercial Strategy US for Alibaba.com, the Chinese multinational technology company founded in 1999 by Jack Ma and 18 colleagues. Alibaba Group operat…
Published on 3 months, 1 week ago
Is Brand Purpose Dead—or More Alive Than Ever? | Conversation with Kory Marchisotto (e.l.f.Beauty), Mark Ritson (Mini MBA), Lisa Materazzo (The Ford Motor Company) and Sara Carter (adam&eveDDB)
Episode 343
Do you think brand purpose is a tired idea that never truly had relevance in the world of branding and business? Or do you believe that having a brand purpose—and activating it in everything you do—i…
Published on 3 months, 2 weeks ago
Sofia Colucci (Molson Coors) | Uniting People Through Delicious Beverages
Episode 342
We’re on the verge of summer, so you’re probably dreaming of that ice-cold beer—whether at the beach, the ballpark, or on your back porch. This week, Jim welcomes Sofia Colucci to the podcast. She’s …
Published on 3 months, 3 weeks ago
Reflections on the Journey to Chief Marketing Officer with Jim Stengel
Episode 341
This week's episode is something a little different. Jim returns to the beautiful Miraval Berkshires — a place known for reflection, intention, and growth. And that spirit is exactly what this conver…
Published on 4 months ago
Linda Boff, David Lubars and Rishad Tobaccowala | The Advertising Hall of Fame Class of 2025 Inductees
Episode 340
This week, we are celebrating the Class of 2025 inductees into the Advertising Hall of Fame, as Jim welcomes three of this year's honorees for a roundtable discussion. Recorded live the morning after…
Published on 4 months, 1 week ago