Podcast Episodes
Back to SearchChad Perrin | Shot with a Purpose | Ride Concepts
Season 1 Episode 15
If you want to meet anyone in the bike and snow world, Chad could connect you. He's spent his career working at snowboard and bike brands for the las…
5 years, 8 months ago
Jill Nazeer | Brand Differentiation | Alta Cycling
Season 1 Episode 14
As a small team, how do you manage 5 very different bike brands? Jill and her team at Alta Cycling deal with this daily as they manage Diamondback, R…
5 years, 8 months ago
Chris Dickey | A New Era of PR | Purple Orange and Visably
Season 1 Episode 13
Chris Dickey is the founder of an outdoor PR agency named Purple Orange. Working with brands like BioLite, Peak Design and Oru Kayak, Chris and his t…
5 years, 8 months ago
Josh Weichhand | Finding and Using your Voice | Chaco
Season 1 Episode 12
Josh Weichhand is the Marketing Director at Chaco. In this episode, we chat about doing work you believe in and not giving up on the path to doing so…
5 years, 9 months ago
Jay Matthews | The Conscious Consumer and Brand Trust | Sitka Gear
Season 1 Episode 11
Jay Matthews is the Director of Marketing at Sitka Gear. Sitka is a high-performance manufacturer and industry leader for hunting apparel and gear. J…
5 years, 9 months ago
John Drake | A Life in the Ad World | Drake Cooper
Season 1 Episode 10
From a young age, John has been fascinated with the ad world. From reading Ad Age magazines in high school to spending the last 23 years working in a…
5 years, 9 months ago
Jess Anthony |Kickstarter Success and Finding Equality in the Outdoors | Oru Kayak
Season 1 Episode 9
Oru Kayak made a large splash in 2013 by launching the first folding kayak on Kickstarter. Since then they've launched 5 more models, each with a suc…
5 years, 9 months ago
Charlie Lozner | Climate Change and Personal Responsibility in the Outdoor Industry | Backbone Media
Season 1 Episode 8
When he's not working with some of the outdoor industry's top brands, Charlie spends his time skiing, hiking, and enjoying time with his family. Afte…
5 years, 9 months ago
Casey Lorenzen | Moving Backwards in Life by Giving up Working for Yourself? | Fjällräven
Season 1 Episode 7
Casey isn't your average guy. From a young age, he's had an urge to break rules and do things differently and it's no surprise that his career has ta…
5 years, 10 months ago
Stephen Matthews | Race Results Aren't the Only Thing that Matters| Rocky Mountain Bicycles
Season 1 Episode 6
Stephen Matthews is the Brand Manager at Rocky Mountain Bicycles. Born from the rocky mountains of North Vancouver, their bikes are tested and design…
5 years, 11 months ago