Podcast Episodes
Back to Search
Navigating Today’s Marketing Measurement Challenges
Episode 2006
Chris Kelly, CEO of Upwave, explores CTV ad targeting and navigating today's marketing measurement challenges. When the same platform that takes your…
1 year, 9 months ago
Effective CTV Ad Targeting & Measurement
Episode 2005
Chris Kelly, CEO of Upwave, explores CTV ad targeting and navigating today's marketing measurement challenges. CTV can be a valuable channel for B2B …
1 year, 9 months ago
Contribution & Attribution Model Best Practices
Episode 2004
Director of Marketing Strategy & Operations at Indeed, Darrell Alfonso, delves into contribution and attribution model best practices. Discover how u…
1 year, 9 months ago
Attribution Vs Contribution To Value Marketing Growth
Episode 2003
Director of Marketing Strategy & Operations at Indeed, Darrell Alfonso, delves into the nuances of attribution versus contribution to value marketing…
1 year, 9 months ago
Three Reasons Platform Excellence Is Essential To Growth
Episode 2002
Ted Moser, Senior Partner at Prophet, delves into leveraging platforms for business revitalization and growth. In today’s landscape, it’s no longer o…
1 year, 9 months ago
Revitalizing Your Business Through The Right Platforms
Episode 2001
Ted Moser, Senior Partner at Prophet, delves into leveraging platforms for business revitalization and growth. While the choose journey is a well-kno…
1 year, 9 months ago
The Concept Of Account-Based Everything (ABX)
Episode 2000
Dmitri Lisitski, Co-Founder and CEO at Influ2, delves into the future of ABM and account-based everything. Marketers have traditionally viewed MQLs a…
1 year, 9 months ago
The Future Of MarTech & ABM
Episode 1999
Dmitri Lisitski, Co-Founder and CEO at Influ2, delves into the future of ABM and account-based everything. As the industry matures, companies are rea…
1 year, 9 months ago
How AI Is Impacting Influencer Marketing & Content
Episode 1998
COO at Linqia, Daniel Schotland, delves into the impact of AI on influencer marketing and content. In this episode, Daniel shares his perspectives on…
1 year, 9 months ago
Influencer Marketing Graduating To The Boardroom
Episode 1997
COO at Linqia, Daniel Schotland, discusses the evolution of influencer marketing and its impact on business strategies. In this episode, Daniel share…
1 year, 9 months ago