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Transitioning To A 1st-Party Data Plan
Episode 2175
CEO and Co-Founder Chris Sell from GrowthLoop, a leading composable customer data platform (CDP), discusses transitioning to a 1st-party data plan. L…
1 year, 3 months ago
Bridging The Gap Between Your Marketing & Data Teams
Episode 2174
CEO and Co-Founder of GrowthLoop, Chris Sell, delves into bridging the gap between marketing and data teams. GrowthLoop, a leading composable custome…
1 year, 4 months ago
Using Data To Drive Personalization
Episode 2173
Su Li Rivera, SVP of Marketing at Rakuten Rewards, delves into the power of data-driven personalization strategies in the e-commerce landscape. Disco…
1 year, 4 months ago
Rakuten’s Business Model – Size, Scope & Mission
Episode 2172
Founder and Fractional CMO of Craft Marketing Architects, Su Li Rivera, SVP of Marketing at Rakuten Rewards, discusses Rakuten's business model, size…
1 year, 4 months ago
Landscape Of PR Tech
Episode 2171
Jerry Tousley, Head of Marketing at Business Wire, discussed the evolving role of PR in marketing and the landscape of PR tech. He emphasized the imp…
1 year, 4 months ago
PR's Role In Marketing
Episode 2170
Jerry Touslee, Head of Marketing at Business Wire, discusses the evolving role of PR in marketing, emphasizing its human element. He highlights that …
1 year, 4 months ago
The CRM Moneyball Moment
Episode 2169
Val Riley, VP of Marketing and Strategy at Unbounce, discusses the concept of the "CRM Moneyball moment," where data is leveraged to uncover hidden p…
1 year, 4 months ago
Unbound’s Acquisition Of Insightly
Episode 2168
Val Riley, VP of Marketing and Strategy at Unbounce, discusses the acquisition of Insightly by Unbounce. The acquisition aims to integrate Insightly'…
1 year, 4 months ago
We Need More Digital Warmth
Episode 2167
Head of Global Innovation at ServiceNow, Inc., Brian Solis, delves into the importance of infusing digital warmth into business strategies. By focusi…
1 year, 4 months ago
What Today’s Marketing Leaders Are Missing
Episode 2166
Brian Solis, head of global innovation at ServiceNow, delves into the rapid acceleration of technology and its implications on leadership, mindsets, …
1 year, 4 months ago