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Advanced | 社交媒体让“制造明星”变得套路化 | Social media has made "making stars" a routine | Mandarin Chinese Story
Published 3 years, 7 months ago
Description
Many social media platforms make money from advertising, and this includes China's Weibo. Chinese Weibo also makes money by selling hot searches in addition to traditional ads. As a result, we often see some inexplicable hot searches on Weibo. The companies that buy the hottest searches on Weibo are the companies of entertainment stars.
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