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180 Federico Romeri on disrupting the €7,5B Italian CAFO factory farmed beef market
Description
A conversation with Federico Romeri, founder of Pascol, to dive deep into the beef market in Italy and how to move it from CAFO factory farming to a regenerative one.
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Everyone knows the animal protein market has to be disrupted massively and maybe, most of all, the beef market. Take for instance Italy where 85% of beef comes from factory farms, which means inside with a lot of inputs and horrible animal welfare practices plus, of course, the negative health outcomes for those who consume that meat. Plus 50% of the total beef consumption is imported. Saying that this should change is easy, but how do you actually do that? How do you build a supply chain or web from the ground up b2c and b2b and how do you work with the supermarket chains to get your products in front of more people?
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In Investing in Regenerative Agriculture and Food podcast show we talk to the pioneers in the regenerative food and agriculture space to learn more on how to put our money to work to regenerate soil, people, local communities and ecosystems while making an appropriate and fair return. Hosted by Koen van Seijen.
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The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed financial advisor or investment professional before making any financial decisions.
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