Episode Details

Welcome back to part two of Guide Culture’s School of Sales launch debrief. In today’s episode, Kat and Macy are answering some questions they received from their followers about the launch of School of Sales.

Kat and Macy answer important mindset questions, such as how they stay positive during presentations and the overall launch. They also discuss the logistics of School of Sales, such as if their rebrand and name change made a significant impact, how they developed their expectations before this launch, the biggest learning curve they experienced during this launch period.

From how their philosophies on attracting success to more tactical tips on creating conversions, this is a great episode for anyone who’d like to dive deeper behind the scenes of a launch.

In this episode, we cover:

• Did switching the name from Guide Culture to School of Sales make a difference?
• How do you develop your expectations before a launch?
• What was the biggest surprise or learning curve?
• Do we follow a launch playbook?
• Do we try to portray success to attract it?
• Are webinars or boot camps more successful and creating conversions?
• How we stay positive during Guide Culture presentations
• How we determine goals and stretch goals

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