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Product Design and Brand Development | Josh Buesseler | Delicious, LLC
Season 3
Episode 113
Published 3 years, 8 months ago
Description
Josh Buesseler has been an industrial design and product strategy consultant for 14 years, with clients in many industries including outdoor. Prior to that, he worked in-house at Cascade Designs, which is now also a client along with SOG Knives.
In this episode, Cole and Josh discuss:
- How brands express themselves through products
- Product design for the outdoor industry
- The benefits of failure
- Design being the intersection of style and user interaction
You can catch up with Josh here on Instagram.
The Backcountry Marketing Podcast is a production of Port Side Productions.