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WARC x Cannes Lions: Brand-building in an e-commerce world and B2B best practice

WARC x Cannes Lions: Brand-building in an e-commerce world and B2B best practice

Episode 60 Published 4 years, 3 months ago
Description

News and insights from day three at Cannes Lions 2022.

Host David Tiltman, WARC’s SVP Content, is joined by WARC editors Alex Brownsell and Sam Pena-Taylor. They discuss James Hurman’s latest presentation on the WARC stage, and reveal Benedict Evans’s long-range view on the future of e-commerce and media.

For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday.

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