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#361: Ad Contrarian Bob Hoffman on Brand Storytelling
Published 4 years, 3 months ago
Description
Bob Hoffman, the iconoclastic author/publisher of The Ad Contrarian newsletter discusses the few highs and dastardly lows of the advertising industry and the power of brand storytelling in this entertaining conversation.
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Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.