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#185-The Courage to Claim an Edge with Michelle Jackson
Description
In order for someone to remark on something, it must be remarkable. Michelle, Executive Director of the Human Services Council, and I talk about their last video campaigns. In it, they had the courage to claim an edge and to use humor to make their point. Facts: we don't need another boring, canned nonprofit video. In this interview, Michelle talks about the creative process, how the videos have been received and how they have made a point using humor. The takeaway: the work is serious, but you don't have to be. Listen to this as inspiration and courage to plan your next campaign.
To see the videos: https://www.youtube.com/watch?v=-gELZnORV4U
To connect with Michelle: https://www.linkedin.com/in/michelle-jackson-03a1a648/