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Are sales reps becoming marketers? Dave Gerhardt on Sales and Marketing Alignment.
Episode 255
Published 3 years, 11 months ago
Description
Dave Gerhardt, Founder of ExitFive.com and author of Founder Brand, talks about sales and marketing alignment and how we should all be using our personal brands to promote ourselves instead of outsourcing. We also explore the idea of sales reps becoming marketers and the struggle companies now have with employees who have strong personal brands.