Episode Details

Dave talks about how Structure + Discipline = Creative Freedom. This formula is built around 7 Steps to Create Stories to Reach, Connect and Engage Customers and Employees:

1. Define the problem you want to solve through this specific story
2. Develop the Mental Roadmap to draw out ideas and creative thoughts
3. Find the relationship between facts because facts on their own aren't of high value.
4. Eliminate distractions so you can focus on building your story
5. Collaborate--Two or Three minds are better than one
6. Have the Wrong Mentality because you don't have to get it right the first or second draft
7. Show up--Do it. Take the time to build the story. Showing up is the starting point.

Email dave@massolutions.biz to talk about your storytelling today.