Episode Details
Back to EpisodesHow to Succeed at The Visual Sale
Published 4 years, 2 months ago
Description
Mike Montague interviews Tyler Lessard, VP Marketing and Chief Video Strategist at Vidyard and author of The Visual Sale, on How to Succeed at The Visual Sale.
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- How to use video without spamming people
- Reasons to use video
- Use video to share the best of your best
- What kind of video could you create for your reps to share that support the sales process?
- Use micro demos
- When to customize with the sales rep and when to use your best guy to create the video
- How Vidyard works
- The colder the outreach, the shorter the video should be
- How to let the prospect know you made the video specifically for them
The How to Succeed Podcast is a public and free podcast from Sandler.
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