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Compare the pair: two campaigns from the same industry, who did it better? With Ash Jurburg
Description
Mia and her returning guest Ash Jurburg compare the pair. They have each chosen a marketing campaign from the same industry and discuss "who did it better?"
Campaigns unpacked during this episode:
Dating apps:
Tourism:
'Travelling Under the Social Influence': Tourism NZ
'Son of Dundee': Tourism Australia
Got Marketing? is brought to you by Mia Fileman, a professional marketing strategist and the founder of Campaign Del Mar.
Connect with Mia Fileman:
www.instagram.com/campaign_del_mar
https://www.linkedin.com/in/miafileman/
Episode guest:
Ash Jurberg is a writer and content creator based in Melbourne. Before this, he worked in marketing for twenty years and owned several successful businesses. An avid traveller, Ash has been to 105 countries and is welcome back in many of them.
Connect with Ash:
https://www.linkedin.com/in/ash-jurberg-a266974
Free resource: