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SCI Netcast: Wendy Meyeroff - How to Hire a Ghostwriter for Senior Care Content

Wendy is an award-winning print and online health/tech reporter, ghostwriter and marketing consultant for 20+ years. She started working as a reporter and was the managing editor of health care magazines 20+ years ago. She segued into business-to-business advertising and then to public relations.

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Website: https://www.wmmedcomm.com/ Email: wjmayeroff@gmail.com

Today on Wendy Meyeroff The Senior Care Industry Netcast

●      Introduction of Wendy Meyeroff

●      Wendy Meyeroff’s history of writing

●      Tips in finding a good writer

●      What to expect from a ghost writer

●      Wendy’s experiences in companies as a writer

●      Importance of communication in hiring a writer

Wendy Meyeroff’s Words of Wisdom/ Tweet-ables

●      “A good writer, a good communications consultant, will tell you what they do and also what they don't do just as I just told you, I'm not an advertising copywriter and that's a keyword.”

●      “Ask if they have a website. If they don't have a website in this 21st century, then are they just going to be learning off you.”

●      “You know how the person hiring knows they're in trouble with the potential writer? If you give a vague description and the writer doesn't ask any questions.”

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