Episode Details

In this episode, Barbara and Andrew discuss:
-Benefits of Podcasting- its perks, accessibility, and advantages.
-How guesting on podcasts works.
-How to market yourself as a podcast guest

Key Takeaways:
“I’d focus on quality rather than quantity of the audience.” – Andrew Allemann

Connect with Andrew Allemann:
Website: https://www.andrewallemann.com/
LinkedIn: https://www.linkedin.com/in/allemann
YouTube: https://www.youtube.com/channel/UCVrF_vz-dQdGnMnxS2k17fw
Twitter: https://twitter.com/domainnamewire

Connect with Barbara Hales:

Twitter:   https://twitter.com/DrBarbaraHales
Facebook:   facebook.com/theMedicalStrategist
Business website: www.TheMedicalStrategist.com
Show website:   www.MarketingTipsForDoctors.com
Email:   Barbara@TheMedicalStrategist.com

YouTube: TheMedicalStrategist
LinkedIn: www.linkedin.com/in/barbarahales

Books:
Content Copy Made Easy
14 Tactics to Triple Sales
Power to the Patient: The Medical Strategist

TRANSCRIPTION: (102)

Dr. Barbara Hales: Welcome to another episode of Marketing Tips for Doctors.

I’m your host, Dr. Barbara Hales. Today, we have an exciting episode with Andrew Alleman. He is the founder of PodcastGuests.com, which connects podcasters with guests for their shows. Over 30,000 people use the service to find guest experts or get booked on other shows.

Welcome Andrew.

Andrew Allemann:  Thank you for having me.

Andrew’s Podcasting Journey

Dr. Barbara Hales:  What many people wonder is how you got involved in this?

Andrew Allemann: I started my own podcast about six, seven years ago. Now I’m up to episode 369. And it’s weekly. It’s like many podcasts, like your show here. It’s a guest format, typically. About a year in, I started to struggle to find guests from my rolodex. I talked to everyone I knew who thought would have an interesting story. I started looking around and trying to find a platform to find guests for my show, and I couldn’t find one. I created one. For the past five years, I’ve been working on PodcastGuests.com, as well as my own podcast.

Dr. Barbara Hales: What is your podcast about?

Andrew Allemann: It’s about domain names of all topics. It’s very much a niche. The people who listen are people that buy and sell domain names. Registrars like GoDaddy is probably the one most of your listeners are familiar with. It’s an industry publication. I have an actual online publication as well. It’s a trade publication for the industry; it’s very much a niche podcast to go with a niche publication.

Guesting on Podcasts Help Your Practice in Medicine

Dr. Barbara Hales: How could being a guest on a podcast help your practice in medicine? And as a health professional?

Andrew Allemann: It’s interesting to think of doctors on podcasts to expand our audience. In general, people go on podcasts to grow their audience. They want to educate an audience while making people know more about them as professionals or their businesses.
I think doctors make a lot of sense for them to be guests on podcasts. But there’s a