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217-A Simple Decision Framework: Costs vs Benefits and the Ben Franklin Close
Published 10 years, 6 months ago
Description
I used to think that everyone knew how to make decisions. Since starting Radical Personal Finance I've come to learn that some people don't have a clear decision-making framework.
Today, I share with you a dirt-simple framework of costs vs. benefits, plusses and minusses. In sales, it's called the Ben Franklin close.
Use it.
Write it down.
Joshua
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