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How People Use the Internet to Find Recipes with Bethany Smith

How People Use the Internet to Find Recipes with Bethany Smith

Episode 95 Published 6 years, 5 months ago
Description

After doing some user research about why and how users interact with recipes online, Bethany delivers great insights for food bloggers:
- Why users follow food bloggers on social media.
- How people use online recipes: what frustrations are, how recipes are searched and what info is searched for.
- What users want from a recipe post: thoughts on jump-to-recipe buttons, recipe videos and photos/process shots.
So much information is divulged in this episode. Finally we get to hear our users speak out in real life!

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