Episode Details

Most hiring advice treats recruiting like posting a job and hoping for the best. Marcus Chen discovered why this approach fails spectacularly when he tried scaling his restaurant chain and couldn't find decent managers anywhere. Turns out, the companies landing the best talent treat hiring exactly like customer acquisition. 🎯 What You'll Learn: • The five-function framework that mirrors your sales funnel but for candidates (most founders miss function #3 completely) • Why remote work created a 300-500% increase in talent competition and how smart companies are adapting • The 6-12 month relationship building strategy that locks in top performers before they even think about leaving their current job • How systematic hiring processes make employees 2.5x more likely to stick around past year one 👤 Perfect for: founders and business owners who are tired of hiring the wrong people and want to build a recruiting system that actually works. 📍 Chapters: [00:00] Marcus Chen introduces the talent acquisition wake-up call [01:45] Why your current hiring process is broken (and what to do instead) [04:15] The five-function framework that treats candidates like customers [06:30] Remote work's hidden impact on your talent pipeline [08:45] Building relationships before you need to hire [11:00] Key systems you can implement this week 🔔 Never miss an episode: Follow Built Different on Spotify or Apple Podcasts and turn on notifications. New episodes drop daily, your next favorite insight is one tap away. 🔍 Topics: talent acquisition, hiring systems, employee recruitment, scaling teams, business growth

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---------- Keywords: investment advice, startup survival, practical entrepreneurship, business success

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