Episode Details
Back to Episodes
Could Your Next High-Converting Message Be Buried on Your Website?
Description
After testing COUNTLESS value propositions as homepage headlines, we finally found the winner... and it was buried in a teensy tiny testimonial on some random page of our client's site.
The value your next customer needs to hear about is the value your best customers have told you about. So... why aren't you using your testimonials to generate new messaging and copy?
This lesson is a sample of my flagship program Copy School. When you're ready to take conversion copywriting seriously, and get more leads and sales at scale (without guessing), join us here: https://copyhackers.com/copy-school-by-copyhackers/
---
TOOLS WE USE TO GROW OUR BUSINESS
💻 WP Engine: Hosting for WordPress → https://www.wqwln8trk.com/2Q9ZXCBFD/TZ3X1FRR/
OUR MOST POPULAR COURSES
🧠 10x Web Copy → https://copyhackers.com/10x-web-copy/
🤑 10x Emails → https://10xemails.com/get-it-now/
👩🏼💻 Freelancing School → https://freelancingschool.com/
👀 Master of AI Copy → https://copyhackers.com/master-of-ai-copy/
CONNECT WITH ME
📸 Instagram: https://instagram.com/copyhackers
👨💻 Linkedin: https://www.linkedin.com/in/jwiebe/
🌍 My website / blog: https://www.copyhackers.com/
---
This channel exists to show people of all skill levels how to find their message, transform it into customer-facing copy and optimize the helsinki outta its performance. You'll find that what we teach is based in proven, repeatable practices and is not for people who want to make a quick buck "as a writer." Copywriting is the beating heart of the world's most effective marketing - so abandon all expectations of rushing it. Take it seriously. We'll show you how.
Learn more about your ad choices. Visit megaphone.fm/adchoices