Episode Details
Back to EpisodesStop Selling Your Soul for $500 a Month w. Clover House Marketing
Description
Allie McLaughlin spent six years freelancing, taking any work she could get for $500 to $1,000 a month and staying up until 1am to deliver it. After she joined Lucky Girl Social and built real messaging and packages, she brought on two new clients in 70 days and doubled her business.
Clover House Marketing is now at about $18K a month with four part-time contractors, and Allie is working toward $22K months next. Her reason for all of it is her three-year-old daughter, Charlotte. Allie is a solo mom by choice, and the way she made that happen tells you everything about how she builds a business.
We’re diving into:
- Why taking every $500 retainer was costing her more than it paid
- The positioning, messaging, and packages that changed who said yes
- How she doubled her business in 70 days, and what the scary first month looked like
- Moving from freelancer to CEO while still doing school drop-off and pickup
- Why she approached her investment in LGS the same way she approached having Charlotte
If you’re a freelancer at $8K to $10K months who knows you’re worth more than you’re charging, this one’s for you.
Follow along and join the conversation:
The Lucky Girl Social Facebook Community: https://www.facebook.com/groups/purposedrivenfemaleentrepreneurs
The Lucky Girl Social Instagram: https://www.instagram.com/itsluckygirlsocial/#