Episode Details
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E111 Are We Pulling a Bait and Switch?
Description
Is your hotel website selling an experience your guests will actually receive, or are you unintentionally setting them up for disappointment?
From outdated photos and inaccurate amenity information to confusing booking details and overlooked mobile experiences, even small inconsistencies can affect guest expectations, trust, and booking decisions.
In this episode, you’ll learn:
- Why accurate amenities matter
- How to eliminate practical surprises
- Why the mobile experience matters
- How current photos build trust
Your 3 action items:
- Spend two minutes reviewing each of the five areas: amenities, practical details, mobile usability, the booking process, and photos.
- Correct outdated information, replace an inaccurate photo, or identify a process or training gap that needs attention.
- Send the correction to the person responsible, follow up with your team or vendors when necessary, and verify that the website now reflects the actual guest experience.
Connect with Christine:
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