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Cheap Ads for Two-Person Shops

Cheap Ads for Two-Person Shops

Episode 6089 Published 1 week, 4 days ago
Description
A banner plane runs $400–900 an hour, and a city billboard can run tens of thousands for four weeks — neither is priced for a two-person consultancy. So how do you buy high-value attention cheaply, and what unconventional surfaces make people actually stop? Drawing on rate cards, a $6 search-ad stunt that landed two job offers, and the reverse-graffiti defence that got tested in San Francisco, this episode works through the ladder of cheap visibility: remnant inventory, dayparted digital slots, bus benches, coffee sleeves across the road from the conference, and the surfaces you clean instead of cover. Episode 6089 — myweirdprompts.com/n/6089 (permanent short link: myweirdprompts.com/550771)
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