Episode Details
Back to EpisodesHow Israel Lopez Built a $200M/Month Lending Business With Non-QM Loans & Referrals
Description
In this LoanOfficerPodcast.com episode the host Chris Johnstone talks with Israel Lopez, a sales director at Certain Lending who specializes in non-QM financing and has helped grow the company from $3M to more than $200M in monthly loan volume. Israel also personally closes approximately $10M in a slow month and up to $30M in a strong month.
• Build a non-QM loan business – Learn how Israel uses specialization in DSCR, bank statement, fix-and-flip, and construction loans to serve investors and generate repeat business.
• Generate and convert more leads – Discover how his team uses networking, referrals, paid social media, and a structured content strategy to generate opportunities and support a 25-loan-officer team.
• Scale with systems and speed – Learn how Israel uses approximately $100K/month in advertising, achieves a reported 4–5X ROAS, and prioritizes speed-to-lead and AI-powered follow-up.
Listen to the full episode to learn how Israel Lopez built a high-volume non-QM lending operation and how you can apply these strategies to your mortgage business. If you found the episode valuable, leave a 5-star review.