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Levi's Grows Ecommerce 10%, EU Eyes Parcel Fee, Social Commerce Surges

Published 3 days, 8 hours ago
Description

Levi's is quietly outperforming digital-native brands with 10% ecommerce growth — and the EU's new parcel surveillance fee could reshape the cost model for every brand shipping into Europe.

In this episode:

  • Captify data shows UK social commerce search intent surged 457% during the Christmas shopping period, while AI-powered fashion searches rose 44% over the same window.
  • Levi Strauss & Co. reported 10% ecommerce revenue growth in fiscal Q3 2026, outpacing its broader direct-to-consumer channel as the brand signals confidence in holiday sales.
  • The European Commission is drafting a bloc-wide 'surveillance fee' on packages arriving from outside the EU — a separate measure from Austria's national parcel levy — aimed at funding product safety inspections on high-volume shipments from platforms like Shein and Temu.

The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day.

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