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331. Giving Pizza in Times of Crisis
Description
Listen to Brian Rock, Co-Founder and COO of Doughnate Pizza, on The Hot Slice Podcast with Pizza Today
When a powerful derecho tore through northwest Indiana on Aug. 12 and knocked out power to more than 600,000 people, Brian Rock didn't wait for the lights to come back on. He went 14 days without power himself. Still, the co-founder and COO of Doughnate Pizza, a 100% volunteer-driven nonprofit, rallied his network and hit the streets. Over 16 days, his team served more than 6,000 meals, and on their biggest day they served 1,000! In this episode, we sit down with Brian to talk about how partnerships with Chicago staple Aurelio's Pizza and World Central Kitchen made it all possible, and why he sees pizza as one of the best tools around for doing good in your community. 🍕
Here's What Brian Gets Into:
- The storm that sparked it all: How the derecho left communities like Lake Station without power for weeks, and why Brian's first call went to the county's emergency management team to find out where help was needed most
- How to serve 1,000 meals in a day: Leaning on Aurelio's conveyor line to turn out 75 to 150 pizzas daily, packing 100 pies into a Subaru and serving two slices, a salad, a piece of fruit and a water from a simple tent setup, all coordinated by cell phone
- The Doughnate Pizza model: How the 100% volunteer-driven nonprofit has delivered more than 70,000 meals since 2022 by working out roughly 50% discounts with pizzerias instead of asking for free food, so every donated dollar goes straight to feeding people
- Teaming up with World Central Kitchen: How years of outreach finally paid off when WCK brought Doughnate Pizza on as a restaurant partner during this deployment
- From military vet to pizza for good: Brian's journey from his first pizza job at 14 to the military, slinging slices for 8,000 to 9,000 festivalgoers a day, serving 350 meals after a 2020 derecho in Iowa and teaching pizza classes to fellow veterans
- Advice for operators who want to help: Why Brian says you should spend the $500 or $1,000 on dough, cheese and sauce, show up for your neighbors and trust that your community will give it back tenfold
Tune in to the full episode of The Hot Slice Podcast to hear it all!