Episode Details
Back to Episodes
A Book Rarely Sells Because It’s Good — Here’s What Actually Works | Sarah Beans
Description
Sarah Bean is a publishing and marketing professional with over 20 years of experience across entertainment, speaking, and the publishing world. From starting in the literary department of a global agency to working with celebrities, athletes, New York Times bestselling authors, and producing TEDx events, she has seen firsthand how powerful ideas become movements.
She’s here to help us understand what really works in publishing today, why books are still one of the most powerful tools for building a career, and how anyone with something valuable to share can begin turning their knowledge into influence.
In this practical and eye-opening conversation, Sarah shares:
• What first drew her into books, entertainment, and storytelling
• The biggest surprise behind the curtain of traditional publishing
• Why marketability often matters more than pure quality
• Whether bestsellers are created or discovered
• Why books can suddenly take off years after publication
• Why everyone has a story that can help others
• How to clearly articulate the “how” of your story so it actually lands
If you’re in your 20s with knowledge, experience, or a story you believe could help people — and you’re wondering how to turn it into real influence — this episode offers clear, industry-backed insight.
Timestamps below ⬇️
#SarahBean #Publishing #BookMarketing #Storytelling #ConversationsWithSekani
Connect with Sarah Bean
Website:https://booklaunchers.com/
LinkedIn:https://www.linkedin.com/company/book-launchers
If conversations with Sekani sparks something in you, do well to share to someone who you think might need this. Subscribe so you don’t miss new episodes.
If you have a minute leaving a review helps more people discover these everyday unique voices and the insight they carry. Your support means the world.
Want to be a guest on Conversation with Sekani? Send a message to Joy https://www.podmatch.com/member/conversationswithsekani
Chapters
0:00 - Intro & Welcome Sarah Bean
1:40 - What First Drew Her Into Books & Storytelling
8:15 - Starting in a Literary Agency & Learning the Business
15:30 - The Biggest Reality Check in Publishing
23:10 - Why a Good Book Alone Rarely Sells
31:45 - Are Bestsellers Created or Discovered?
40:20 - When Books Suddenly Take Off Years Later
48:50 - Why Everyone Has a Story That Can Help Others
57:15 - How to Turn Your Knowledge Into Real Influence