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Choice Hotels Just Bought an RV Club and Now Has to Prove It Matters
Description
Choice Hotels Just Bought an RV Club and Now Has to Prove It Matters
Choice Hotels acquires Harvest Hosts for $130 million in its first move outside of hotels, Airbnb launches a wave of AI features while playing catch-up to rivals who got there first, and Radisson proves that a hotel from 1973 can achieve net zero operations — with a catch.
On today's Skift Daily Briefing, Tasmin Lockwood, Skift's Climate and Experiences Reporter, breaks down why Choice's RV acquisition needs to show real loyalty crossover to justify the price, why being late to AI search isn't Airbnb's problem but being merely equal would be, and why Radisson's net zero achievement in the Nordics is the easy part of a much harder global test.
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Articles Referenced:
Connect with Tasmin Lockwood
Choice Hotels Buys RV Club Harvest Hosts for $130 Million
Airbnb Launches AI Tools, Catching Up to OTA Rivals
Radisson Adds Older Hotels and Meeting Spaces to Net Zero Program
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