Episode Details

Is trucking finally at the bottom...or are we still digging?

Diesel is around $6.53 a gallon. Rates remain under pressure. Capacity keeps leaving. Cash is getting tighter. And trucking has been hearing the same promise for what feels like forever:

“THE RECOVERY IS COMING.”

Cool....WHEN?

On this episode of Brake Check, Charles follows the money with two guests looking at the trucking market from completely different angles.First, John Larkin, Senior Investment Partner at Venture 53, brings decades of transportation and Wall Street experience to the questions every carrier wants answered:

Are we finally at the bottom? How many more trucks have to disappear before rates move? Is freight volume or excess capacity the bigger problem? Who breaks first at $6.53 diesel? And when does buying another truck become an investment instead of a really expensive gamble?

Then we put $1 MILLION on the table.

Trucking capacity, Freight technology, Brokerage, Warehousing, or cash.

Where would John Larkin put HIS money today?

Then Jacob Thomas from AtoB joins us to attack the problem from the cab instead of Wall Street.

At $6.53 diesel, fuel discounts aren't pocket change anymore. We're breaking down fuel-card savings, where discounts actually come from, hidden costs, fuel fraud, cash flow, working capital and the mistakes that make expensive diesel even MORE expensive.

Because surviving this freight market isn't just about waiting for rates to recover.

It's about having enough damn money left WHEN THEY DO.

SOUND OFF IN THE COMMENTS:

If you had $250,000 in cash TODAY, what are you doing?

BUY A TRUCK? PAY DOWN DEBT? INVEST IN TECHNOLOGY? OR SIT ON THE CASH?

And the bigger question:

IS TRUCKING FINALLY AT THE BOTTOM?

#Trucking #Freight #Diesel #OwnerOperator #TruckDrivers #FreightMarket #TruckingIndustry #FreightTech #DieselPrices #BrakeCheck

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