Episode Details

So the whole thing with conversion copywriting is this... There’s a process. A repeatable process. With frameworks. And formulas. And a user-first approach. And all that great science-y stuff.

As an engineer builds a bridge, so a conversion copywriter writes copy.

Just as some bridges are more beautiful than others, some copy - precisely engineered - reads more beautifully than other copy.

In this Tutorial Joanna Wiebe, the original conversion copywriter will show you how to be creative with your conversion copy.

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Hi, I'm Jo! Welcome to Copyhackers!

Here you'll learn how to get started as a copywriter, how to find clients, how to make it your side hustle and just about everything there is to say about copy.

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