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Can You Trust Your Freight Tracking Data? | WHAT THE TRUCK?!?
Description
Freight visibility used to answer one big question: Where is my load? Now the question is becoming: Can I trust what I'm seeing?
On this episode of What The Truck?!?, Malcolm Harris and Michael Vincent are joined by Andrew Wimer, Associate General Manager at Descartes, to break down the next phase of freight visibility and how multiple tracking signals can give brokers, carriers and shippers a clearer picture of what's actually happening with a load.
Wimer explains Descartes MacroPoint ELD Plus, which combines ELD and mobile app tracking into a single session. Instead of relying on one source, the platform can track the truck, trailer and driver simultaneously. If those signals stop telling the same story, transportation teams have another data point to help identify tracking gaps, incorrect information or potentially suspicious activity.
They also discuss why drivers still play an important role in freight visibility, how better tracking can accelerate proof of delivery and time to cash, and why accurate driver, truck and trailer information remains critical.Plus, Malcolm and Michael break down some of the biggest stories in trucking, including:
- Florida troopers recovering stolen tractor-trailers carrying tires and lithium-ion batteries
- Thieves cutting into a trailer to steal Black Angus beef in Philadelphia
- 16 trucking and transportation companies entering bankruptcy proceedings
- A cargo theft survey showing major losses for loss prevention professionals
- What proposed diesel export restrictions could mean for fuel markets
Can two independent tracking signals make freight visibility more reliable and help transportation companies catch problems before it's too late? Watch the full episode to hear Andrew Wimer explain where freight tracking is headed next.
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