Episode Details

Why do 97% of SMMA owners struggle to close deals when the successful 3% are booking clients at $5,000+ per month with the same services? In this episode, Jake Rivera breaks down the exact sales frameworks that separate million-dollar agencies from those still chasing their first $10K month. Most agency owners think they need better marketing or cheaper prices. They're wrong. The real problem is their sales process sucks. 🎯 What You'll Learn: • The 70/30 rule that 3x your close rate (most agencies do the opposite) • Why "too expensive" objections actually mean you're winning the sale • The discovery call script that turns prospects into $2K-$10K monthly retainers • How to handle the 5 most common objections without sounding desperate 👤 Perfect for: SMMA owners tired of losing deals to cheaper competitors and entrepreneurs who want to understand what actually drives sales conversions. 📍 Chapters: [00:00] Jake Rivera reveals why 97% of agencies fail at sales [01:45] The discovery call framework that closes 3x more deals [04:30] Why most SMMA owners talk themselves out of sales [06:15] The 5 objections every agency gets and how to flip them [08:45] Pricing psychology that makes $5K feel like a steal [11:30] The follow-up sequence that converts "maybe" into "yes" The difference between a struggling agency and a seven-figure one isn't the service. It's knowing how to sell what you already do. These frameworks work whether you're booking your first client or scaling past 50. 🔔 Never miss an episode: Follow Build Different on your podcast app and turn on notifications. New episodes drop daily, your next breakthrough is one tap away. 🔍 Topics: SMMA sales, agency pricing, sales objections, discovery calls, client retention

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------------- Keywords: sales strategies, business success, scaling business, marketing agency, seven figure business, passive income

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