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Dial In Zora’s Next Move: Dee Goens on Custom Pairs and the Rebuild
Description
Dee Goens, CEO and co-founder of Zora, joins us to discuss rebuilding the company after a difficult pivot, launching Custom Pairs and cross-chain trading, and why curation matters as more markets move onchain.
00:00 Welcoming Dee Goens from Zora
01:26 Zora’s Journey from NFTs to Social Trading
03:42 From KPMG to Coinbase and Founding Zora
09:43 Leaving Coinbase and Surviving the Early Years
12:51 The Solana Pivot, Layoffs and Rebuilding Zora
16:31 A Smaller AI-Native Team and the CEO Transition
19:46 Custom Pairs and Cross-Chain Trading Demo
23:18 Pump.fun, Competition and the Launchpad Market
25:43 Why Taste and Curation Are the Moat
29:35 Growth, Creator Rewards and What Comes Next
The content in this show is never financial advice. The content is an expression of individuals' opinions and is for informational and entertainment purposes only.
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