Episode Details
Back to EpisodesWhat Rising CMOs Are Rarely Taught
Description
Mallory welcomes back Jenny Petty, Vice President Industry Relations and Advisory Services SimpsonScarborough, and Marina Cooper, Head of Brand and Marketing at The Johns Hopkins University, to introduce the Next Leader Experience (NLE) program at the upcoming AMA conference in Denver. Designed for rising higher education marketing leaders, NLE bridges critical skill gaps in leadership, financial acumen, cabinet dynamics, strategic planning, and team management.
Related Links:
2026 AMA Next Leader Experience
Spencer Stuart's 2025 CMO Tenure Study
The Conference Board's CMO+CCO Meter - June 2025
SimpsonScarborough's 2025-26 CMO Study
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Mallory Willsea
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